.Post Views: 15.Ever pondered how an electric developer finds yourself running an influencer advertising and marketing system? Jonathan Eg, CEO of Partipost, spills the tea on The Adrian Program.Key takeaways:.Why investing protocols caused isolation (and a career pivot).The magic formula: legitimacy + congruity = influencer excellence.B2B influencer advertising in Asia: It is actually happening, however gradually.AI influencers: Cool, but perhaps won't replace your BFF's Instagram.The repayment problem pestering influencer advertising and marketing (and also just how Partipost is actually tackling it).Enjoyable fact: Jonathan's daddy expects Mondays. Yes, you review that right.Profit: The influencer marketing garden is growing much faster than you can easily mention "wipe up." Coming from micro-influencers to artificial intelligence avatars, the video game is actually modifying-- yet authenticity still preponderates.Thus, just before you cross out that pal with 200 followers as "certainly not significant," keep in mind: on earth of nano-influencers, your bestie could simply be actually the next large trait.Tune in for even more influencer ideas and possibly grab an idea or two for your own Instagram activity!